Introduction to Advantec Wheels
Addressing the Indian Aftermarket segment for Passenger Cars with high-quality and premium alloy wheels has all the time been an enormous challenge in India. Delhi-based Advantec Wheels Pvt. Ltd. has launched a slew of unique initiatives to supply customers revolutionary and futuristic range of premium flow-forged wheels. With the launch of their website, the corporate hopes to enable and ensure potential customers to purchase a wide selection of wheels of their alternative, together with a strong distributor/retail network PAN India.
Product Range and Features
The range is each impressive and comprehensive, wherein you possibly can pick from 3 distinct design series available in 16, 17, 18, 20, and 22 inch wheel sizes respectively. Additionally, Advantec Wheels might be launching a series of educational videos – "High on Wheels" to have interaction and educate the aftermarket audience regarding an entire guide to wheel sizes, and tyres to buy etc. based on their respective vehicles. Moreover, the corporate might be launching "Floating Wheel Caps", a singular first-ever innovation within the Indian Automobile Industry. The idea is unlike standard wheel caps, floating wheel caps stay upright while the vehicle and the wheel are in motion.
Marketing and Sales Strategies
Speaking on their company’s marketing and sales strategies, Mr. Jasneet Singh (Co-founder) Advantec Wheels Pvt. Ltd. remarked, "We are aware of the incontrovertible fact that over 50% of the market demand is catered by imported wheels leaving customers solely dependent with no alternative or alternative! With this whopping import, we’re poised to play the role of offering the shoppers a variety of premium flow-forged alloy wheels online through our website besides our conventional B2B distribution network. To this end, now we have developed an app and have employed Augmented Reality to offer customers with a fascinating experience, allowing them to visualise how the wheels will appear on their vehicles in the actual world.
Product-Mix and Manufacturing Process
Detailing the wide product-mix, Mr. Singh remarked, "Our state-of-the-art plant at Jammu might be fully operational by Q1 in CY2024. The alloy wheels are fully engineered, perfected and validated in-house using state-of-the-art manufacturing processes, quality and performance matching international suppliers. We have value-added further to our products in a giant way with the high-quality Flow-Forged manufacturing technology allowing us to create lighter yet stronger alloy-wheels as in comparison with the usual casted wheels, lending higher mileage and safety to the automobile’s performance.
Forthcoming Marketing Plans
Adding more on the forthcoming marketing plans of the corporate, Mr. Singh added, "We will enjoy a singular area of interest as we might be catering to customers each online and thru conventional B2B distribution networks. We shall be adhering to a well-thought-out pricing strategy which is able to bring premium, luxury performance wheels of international technology and standards at reasonably priced prices. We propose to focus on the area of interest premium segment of the young automotive enthusiasts in India who’re desiring value-added products.
Conclusion
In conclusion, Advantec Wheels is poised to revolutionize the Indian Aftermarket segment for Passenger Cars with its revolutionary and futuristic range of premium flow-forged wheels. With its unique initiatives, comprehensive product range, and robust marketing strategies, the corporate is all set to cater to the needs of young automotive enthusiasts in India. The launch of their website, educational videos, and "Floating Wheel Caps" are just the start of a brand new era within the Indian Automobile Industry. With its state-of-the-art manufacturing process and commitment to quality, Advantec Wheels is certain to make a mark within the industry and supply customers with a singular and interesting experience.
