Augmented Reality in Retail Market Report: Trends, Insights, and Forecast 2024–2033
Augmented Reality in Retail Market Expected to Reach $62.3 Billion by 2033
Austin, TX, USA, Sept. 25, 2024 (GLOBE NEWSWIRE) — Custom Market Insights has published a new research report on the Augmented Reality in Retail Market. According to the report, the global market size was valued at approximately USD 2.4 Billion in 2023 and is projected to reach USD 4.2 Billion in 2024. The market is expected to grow at a compound annual growth rate (CAGR) of about 41.7% and reach a value of around USD 62.3 Billion by 2033.
Augmented reality (AR) is reshaping the retail landscape, with key trends driving innovation and consumer engagement. Personalized shopping experiences, virtual try-on solutions, immersive marketing campaigns, and advancements in AR technology are transforming the retail sector. The COVID-19 pandemic has also accelerated the adoption of AR-driven contactless shopping solutions.
The report highlights the dominance of the software segment in 2023 and the expected growth in the head-mounted display segment. North America leads in augmented reality retail, with companies like Apple, Google, and Microsoft driving innovation in the sector. Retail giants like Walmart and IKEA have adopted AR to enhance the shopping experience for customers.
The report provides a comprehensive analysis of the market, including revenue estimation, competitive landscape, growth factors, and recent trends. It covers key players in the industry, market dynamics, regional analysis, and market segmentation. The report also addresses the impact of the COVID-19 pandemic on the market.
For more information and to access a free sample report of the Global Augmented Reality in Retail Market, visit here.
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This engaging news story highlights the growth and impact of augmented reality in the retail market, providing valuable insights for industry stakeholders and investors. The report’s detailed analysis and projections offer a comprehensive understanding of the market trends and opportunities in the coming years.
