Introduction to Pokémon Go
The launch of Pokémon Go this summer was an enormous success—each for the gaming industry and for Augmented Reality (AR). After launching in July 2016, the sport hit its peak in August of just about 45 million users. This massive user base made Pokémon Go probably the most popular mobile games of all time.
The Rise of Augmented Reality
Despite the proven fact that Niantic, the American software development company that developed Pokémon Go, has failed to keep up high levels of engagement on the sport (its current user base is now 30 million users), the phenomenon demonstrated AR’s potential to be adopted by mainstream culture. The game’s success showed that AR will not be only a futuristic concept, but a technology that may be used to create engaging and interactive experiences.
How Pokémon Go Works
Pokémon Go uses AR technology to bring the favored Pokémon franchise to life. The game allows players to catch Pokémon in the true world using their mobile devices. The game’s AR feature uses the device’s camera and GPS to display Pokémon within the player’s surroundings, making it appear to be they’re really there. This progressive use of AR technology helped to make Pokémon Go an enormous success and paved the way in which for other AR games and experiences.
Impact on the Gaming Industry
The success of Pokémon Go had a major impact on the gaming industry. It showed that AR games could possibly be just as popular as traditional games, and that they might appeal to a big selection of players. The game’s success also encouraged other game developers to experiment with AR technology, resulting in the creation of latest and progressive AR games.
Conclusion
In conclusion, the launch of Pokémon Go was a major event within the history of the gaming industry and AR technology. The game’s massive success demonstrated the potential of AR to be adopted by mainstream culture, and paved the way in which for the event of latest and progressive AR experiences. Although the sport’s user base has declined since its peak, its impact on the gaming industry and AR technology might be felt for years to come back. As AR technology continues to evolve and improve, we are able to expect to see much more progressive and fascinating AR experiences in the long run.
