Introduction to Skrite
Millennials are all the time on the hunt for brand spanking new social media platforms — from Facebook to Instagram to Snapchat, we’re overdue for one more one. Skrite, a free augmented reality app, has recently launched on iOS and hopes to affix the pantheon of social networks. Skrite lets you write your thoughts within the sky — they are actually saved onto the corporate’s "cloud." Messages could be private or public, depending in your setting.
How Skrite Works
You can connect with fellow "Skyers" — probably when the app gets more popular. Players can find the messages, in the event that they know where to point their iPhone. The app won’t work on Android or Windows devices. We could see how the app could possibly be adopted more quickly for promoting — used to push out a brand, a product and even an event connected to a location and a date. Maybe a secret message appears: in the event you know where and when to look. Companies have quickly adopted AR for viral ad campaigns, most notably Momofuku’s David Chang who used an AR app to push out his latest sneakers with Nike.
Getting Started with Skrite
When you open the app, you’ll need to log in by providing a username, password and phone number. My next screen was a Skrite ad which was disappointing. But hey, they should become profitable a way. When I tapped the underside middle icon, the app led me to the creation screen. Tilt your phone up on the sky and tap a plus icon so as to add a Skrite. Once you create the message, the augmented reality image will probably be there for everybody to see.
Creating a Skrite
You can draw, add text or upload a photograph. I made a decision to place an image of my teddy bear up on the night sky. The graphics weren’t too fluid, but higher than WallaMe, one other AR social messaging app. You can add a graphic from Skrite’s gallery and paste into what you see through your smartphone camera.
Exploring Skrite
When you tap on the icon to the fitting of the center, you’ll be able to see Skrites world wide. Most of them weren’t actual pictures of the sky, but sort of looked like Snapchat stories. People took pictures of their vacations or belongings — even the occasional selfie. The other icons led you to searches, notifications and your profile. Overall, there are usually not too many features in the intervening time.
Evaluation of Skrite
Skrite advertises itself because the "next social networking platform" — but does it really get up to the test? Skrite only has about 30 rankings within the app store and it doesn’t seem to be many individuals use it, especially while I used to be walking around trying to search out Skrites. So until the app gets more users — crucial for a social media play to go viral — Skrite is just ghost writing within the air.
Pros and Cons
Pros: Creative concepts, an accessible interface and worldwide engagement.
Cons: Low download numbers, mediocre AR and limited messaging options.
Conclusion
Skrite has an interesting concept, but it surely still has a protracted solution to go before it becomes a well-liked social media platform. With its current limitations and low user base, it’s hard to see how it’s going to compete with other established platforms. However, with some improvements and more users, Skrite could potentially change into a novel and fascinating social media experience.
