Introduction to Augmented Reality Glasses
Amazon is developing its first augmented reality (AR) glasses, that are expected to compete with Meta’s upcoming smart glasses. This move could possibly be a major step for Amazon because it looks to diversify right into a recent sector. Other tech corporations, corresponding to Samsung and Google, have also been developing AR glasses. Apple currently offers its Vision Pro mixed reality headset, which was launched in June 2023, and the firm can also be reportedly working on a pair of AR glasses.
Amazon AR Glasses Have Been Codenamed Jayhawk
The Information reports that Amazon is currently developing two recent AR glasses. One of them has been codenamed Jayhawk, in line with the publication. These AR glasses are said to feature microphones, speakers, and a camera. They may also sport a full-color display on one side, which could possibly be used to indicate notifications and offer access to other visual features.
Features and Launch Date
Meanwhile, the second pair of AR glasses is being developed for Amazon’s delivery partners, which have been codenamed Amelia. They are said to indicate delivery instructions, like where to deliver parcels, to the drivers directly on the screen. The publication reports that Amazon plans to launch its AR glasses for consumers in "late 2026 or early 2027". Meanwhile, the variant for the delivery drivers is predicted to see an earlier launch, debuting within the second half of 2026.
Competition and Technology
Amazon’s AR glasses are more likely to compete with Meta’s Orion AR glasses. The company unveiled a prototype in September 2024, during Meta Connect 2024. Meta Orion sports holographic displays, which permit users to view 2D and 3D content on top of the objects of their field of view. The company said that the AR glasses were even able to displaying life-size holograms of people. Amazon’s AR glasses will borrow the AR display technology from Meta-Bounds, a Chinese company. However, the patron variant is claimed to feature a full-color display, while being sleeker than the delivery partner model.
Conclusion
The development of AR glasses by Amazon is an exciting move for the tech industry. With the expected launch of its consumer variant in late 2026 or early 2027, Amazon is ready to compete with other tech giants within the AR market. The features and technology utilized in these glasses can be crucial in determining their success. As the AR market continues to grow, it’s going to be interesting to see how Amazon’s Jayhawk and Amelia AR glasses perform and the way they may impact the long run of augmented reality technology.
