AR Marketing
Domino’s Launches Snapchat AR Lenses With Stranger Things
Introduction to Mind Ordering
Domino's has taken its "Mind Ordering" campaign to the subsequent level by introducing two modern augmented reality lenses on Snapchat. The...
AR Marketing
Innovative Augmented Reality Concepts for Businesses
Introduction to Augmented Reality
Unlike virtual reality that creates a totally virtual environment around a user, augmented reality integrates virtual objects into existing surroundings. This...
AR Marketing
Snapchat AR Creators Advise Marketers to Keep it Simple
The Rise of Augmented Reality
The world of augmented reality (AR) is rapidly evolving, and its impact is being felt across various platforms. On average,...
AR Marketing
Augmented Reality Solutions for Exhibitions
Introduction to Immersive Technologies
There's little doubt that immersive technologies could be a fun addition to business events, and the Covid pandemic will certainly bring...
AR Marketing
Barbie Launches Pink World Snapchat Filters
Get Ready for the Barbie Movie with Snapchat's Augmented Reality Campaign
Introduction to the Campaign
To promote the highly anticipated Barbie movie, premiering on July 21,...
AR Marketing
4 Questions Retailers Need to Ask About Augmented Reality
Introduction to Augmented Reality in Retail
The retail sector has been revolutionized by the introduction of augmented reality (AR). This technology is getting used to...
AR Marketing
AR Fails to Deliver on Its Main Promise
The Overhyped World of Interactive Technology
The writer's grumpiness was mostly kept in check over Christmas and New Year, but it surely resurfaced when a...
AR Marketing
Tempting You with Video Labels
Introduction to Augmented Reality
The Pokémon Go craze of 2016 was certainly one of the primary widespread uses of augmented reality (AR). It saw kids...