AR Marketing
Marketers introduce Web3 technology to the FIFA World Cup through augmented reality, NFTs, and virtual worlds
Exploring the Intersection of Tech and Soccer: Brands and Companies Dive into the Metaverse During the FIFA World Cup
Tech and Brands Aim to Score...
AR Marketing
The Future of AR, VR, and Experiential Marketing: What’s in Store?
Exploring the Future of AR and VR: Insights from Marketing Leaders
At a recent roundtable event with marketing leaders in the augmented reality (AR) and...
AR Marketing
Incorporating Augmented Reality into Your Marketing Plan
Key Considerations for Incorporating Augmented Reality (AR) into Your Brand Strategy
Incorporating augmented reality (AR) into brand strategy isn't for the faint-hearted. Dave Mather of...
AR Marketing
Karta, a startup focused on marketing in the Metaverse, secures £852k in funding
Karta Secures $1.1m in Funding for Metaverse Marketing Services despite Market Interest Drop
Karta, a London-based startup specializing in metaverse marketing services, has defied market...
AR Marketing
Retail brands are transforming the customer journey in the era of ubiquitous AR
Augmented Reality: The Key to Unified Retail Experiences
The future of retail is looking more augmented than ever before, with the rise of mobile augmented...
AR Marketing
Experience before you purchase: The impact of augmented reality on travel reservations
Augmented Reality: Transforming the Travel Marketing Landscape
Augmented Reality: The Future of Travel Marketing
In the fast-paced world of travel marketing, capturing the attention of prospective...
AR Marketing
Is Snap poised to succeed as an AR company?
Snap's Augmented Reality Focus: A Path to Growth and Differentiation
Snap, the social media platform known for its disappearing messages, is making a bold move...
AR Marketing
The Evolution of AR in FMCG Packaging: Improving Consumer Interaction
Augmented Reality: Transforming FMCG Packaging into Interactive Experiences
Augmented Reality (AR) is revolutionizing the way we interact with everyday products, turning mundane packaging into interactive...