Monday, November 25, 2024

AR Marketing

Warner Bros. Collaborates with Snapchat for Augmented Reality ‘Dune: Part Two’ Campaign

Warner Bros. Launches Snapchat Campaign for "Dune: Part Two" Release Warner Bros. is gearing up for the release of "Dune: Part Two" with an exciting...

Maybelline and Farmacy Beauty are just a few of the brands using Snapchat’s Halloween AR lenses

Snapchat Partners with Brands for Halloween AR Campaigns Snapchat is getting into the Halloween spirit with a lineup of spooky augmented reality (AR) lenses for...

Snap provides insights on how effective AR is for promoting brands

Maximizing Brand Messaging with Augmented Reality Activations: A Deep Dive into Snapchat's Latest Study Snapchat's latest study, conducted in partnership with Omnicom Media Group and...

Coca-Cola partners with Marvel for new advertising campaign and packaging design

Coca-Cola and Marvel Team Up for Immersive AR Experience and Prizes This exciting collaboration between Coca-Cola and Marvel is sure to captivate fans around the...

Hot and Worthwhile: What to Watch

Top AI Marketing Trends for 2024: How Artificial Intelligence is Revolutionizing Marketing AI marketing trends for 2024 are shaping the future of marketing in exciting...

Marketers are less interested in VR, turning attention to AR

Advertisers Shift Focus to Augmented Reality as Virtual Reality Sales Stall Advertisers Aren’t Sold on Virtual Reality, But They Are Starting to Buy Into the...

Transitioning from Gimmick to Strategy

The Rise of Augmented Reality Marketing: Moving Beyond Science Fiction Augmented reality (AR) has transitioned from science fiction to mainstream reality, with most smartphone cameras...

Using Augmented Reality in Marketing to Improve Customer Experience

The Transformative Power of Augmented Reality: From Video Games to Surgery and Beyond The Rise of Augmented Reality: From Video Games to Surgery Augmented reality (AR)...