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Meta achieves success in AR and VR after rebranding three years ago

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Meta CEO Mark Zuckerberg Unveils Orion AR Glasses at Meta Connect Event

Meta CEO Mark Zuckerberg wowed audiences at the company’s annual Connect event with the unveiling of the Orion AR Glasses, a project nearly a decade in the making. The prototype glasses, which offer holographic virtual images and neural signal control, received rave reviews from testers and industry experts alike.

The reveal of Orion marks a significant shift in sentiment within Meta, as employees and users alike are buzzing with excitement over the potential of this advanced technology. The company is now gearing up to court developers to create apps for Orion, with plans to release a consumer version within the next two years.

While Meta faces challenges in mass production and supply chain management for Orion, the company has seen success with its Ray-Ban Meta smart glasses, which have exceeded sales expectations and are set to release a third generation this holiday season. Additionally, Meta is opening a pop-up shop in Los Angeles to showcase the smart glasses and engage with consumers.

Overall, Meta’s push into AR and VR technology with Orion and its smart glasses demonstrates the company’s commitment to innovation and its vision for a digital future. With Zuckerberg at the helm, Meta is poised to make waves in the tech industry with its cutting-edge products and ambitious goals.

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