Introduction to Augmented Reality
The world of technology has been abuzz with the potential of virtual reality and augmented reality, but to this point, these technologies have failed to realize mainstream traction as a consequence of their high price points and isolating experiences. However, the recent release of Pokémon Go has modified the sport, making augmented reality accessible and social.
The Rise of Pokémon Go
In just three days, Pokémon Go has develop into a cultural phenomenon, topping the app store charts and generating more revenue than established games like Game of War and Clash of Clans. The game’s popularity might be seen on social media, with players sharing photos of the Pokémon they’ve present in various locations. But what sets Pokémon Go other than other augmented reality games and virtual reality headsets?
Key Factors Contributing to Pokémon Go’s Success
Pokémon Go’s success might be attributed to a few key aspects: its inexpensive entry point, social nature, and nostalgic value.
Inexpensive Entry Point
Unlike other augmented reality devices like Microsoft HoloLens and Google Glass, Pokémon Go might be played on an everyday smartphone. With two-thirds of Americans already owning a smartphone, the sport has an enormous potential audience. The high cost of virtual reality headsets just like the HTC Vive and Oculus Rift, which require a $1,000 PC to run, makes them inaccessible to many individuals.
Social Aspect
Pokémon Go allows friends and strangers to interact with one another in the actual world, making it a social experience. This is in contrast to virtual reality headsets, which isolate players from the world around them. Even Google Cardboard, a cheaper virtual reality option, has not produced a breakout game like Pokémon Go, likely as a consequence of its isolating nature.
Nostalgic Value
Pokémon Go’s nostalgic value is one other significant factor contributing to its success. The game taps into the nostalgia of people that played the unique Pokémon games, which have sold over 279 million units worldwide. By reminiscent of the classic games, Pokémon Go has created a way of familiarity and luxury for players.
The Future of Augmented Reality
Pokémon Go’s success has given augmented reality a newfound advantage over virtual reality. By decoupling augmented reality from headsets and making it accessible on smartphones, Pokémon Go has opened up recent possibilities for the technology. As the sport continues to evolve and improve, it should be interesting to see the way it shapes the long run of augmented reality.
Conclusion
In conclusion, Pokémon Go’s success might be attributed to its inexpensive entry point, social nature, and nostalgic value. The game has made augmented reality accessible and social, giving it a major advantage over virtual reality. As the technology continues to evolve, it should be exciting to see how Pokémon Go and other augmented reality games shape the long run of gaming and beyond. With its unique mix of technology and culture, Pokémon Go has created an ideal storm that’s poised to slingshot augmented reality past virtual reality because the technology of the long run.
