Top XR Vendors Revolutionizing Immersive Retail Experiences in Ecommerce
Immersive retail and ecommerce experiences are revolutionizing the way consumers interact with products and services online. Extended reality (XR) technologies such as virtual, augmented, and mixed reality are empowering companies to create engaging and interactive experiences for their customers, ultimately driving sales and reducing returns.
Studies have shown that customers who can try products in augmented reality are 25% more likely to make a purchase. This statistic highlights the importance of incorporating XR technologies into retail and ecommerce strategies. To help companies achieve this, a number of top XR vendors are delivering immersive retail experiences to businesses.
Plattar is a leading provider of 3D and AR visualization solutions that enable companies to create unique augmented reality apps and product demonstrations. Their platform allows organizations to design immersive product visualizations for online stores, sales applications, and in-store displays, ultimately enhancing the customer experience.
Next/Now is an experiential agency that specializes in designing multimedia and digital exhibition solutions for sales and marketing. They create bespoke augmented and virtual reality experiences for online and in-person retailers, blurring the lines between physical and digital environments to drive engagement and community interaction.
Groove Jones is known for producing award-winning AI, AR, MR, and VR applications for marketing, advertising, and training. They work with companies from various industries to develop branded experiences that transcend physical boundaries, including AI-powered experiences and 3D billboards.
Snap, the company behind the popular multimedia messaging application Snapchat, focuses on empowering users to explore the digital world with XR-enhanced applications. They work with organizations to create branded filters and tools accessible through the Snapchat app, helping companies drive brand awareness, conversions, and lead acquisition.
VRdirect is an enterprise-level virtual reality platform that enables companies to create customized virtual experiences without any coding knowledge. Their platform streamlines sales and marketing experiences with integrated features for live-streaming video, audio, and text, making it easy for businesses to view and share their virtual reality projects on any device.
Magnopus combines spatial computing and innovative XR tools to create new experiences for brands, allowing them to interact with customers through web, mobile, and wearable devices. They have created immersive retail environments for companies like Sony and Disney, showcasing the power of XR technologies in driving customer engagement.
EnvisionVR empowers companies in the real estate industry to transform architectural plans into full-scale virtual reality walkthroughs, enhancing marketing, sales, and customer service experiences. Their platform allows companies to create and manage transactions in immersive environments, showcasing products in exciting and interactive ways.
Reactive Reality offers an all-in-one platform for creating immersive retail experiences, with a focus on virtual “try-on” experiences for customers. Their platform supports AI-generated size recommendations and custom background scenes for try-on experiences, helping companies drive engagement and conversions.
AR-TY provides ecommerce vendors and retailers with a turnkey 3D content management solution that integrates with any ecommerce platform. Their 3D Configurator helps companies transform 2D product images into interactive 3D experiences, allowing customers to better understand the features of products before making a purchase.
Psychic VR Lab offers fashion-focused VR and MR shopping experiences through the STYLY platform, allowing businesses to develop virtual reality and augmented reality experiences in the metaverse. Their platform enables companies to design and build unique tools within their web browser, making it easy to create and share immersive experiences with customers.
EZ360 is a comprehensive VR video player and content management system designed for retail and ecommerce companies. Their platform simplifies the management of immersive content, with features for organizing VR content, customizing the player interface, and analyzing user engagement, ultimately enhancing the customer experience.
Overall, these top XR vendors are leading the way in delivering immersive retail and ecommerce experiences to companies, helping them drive sales, engage customers, and differentiate themselves in a competitive market. Explore these vendors further to see how XR technologies can transform your retail and ecommerce strategies.
