Minnesota Twins Partner with Stagwell Marketing Cloud to Launch ARound at Target Field: A Game-Changing Augmented Reality Experience for Fans

The Minnesota Twins Revolutionize Fan Experience with ARound at Target Field

In a groundbreaking move, the Minnesota Twins have partnered with Stagwell Marketing Cloud to introduce ARound at Target Field, a shared augmented reality platform that is set to transform the way fans experience live sports. This innovative technology, the first of its kind in the world of sports, offers fans an immersive and interactive experience during games like never before.

With the ARound app, fans can engage in a variety of multi-user AR games, such as BatterUp, Blockbuster, and Fishing Frenzy, all while being physically present at the ballpark. This unique platform allows fans to interact with each other in real-time, adding a new level of excitement and engagement to the game-day experience.

One of the standout features of ARound is its integration with real-time sports APIs, providing fans with visual game data and automated effects tied to key moments in the game. This integration enhances the excitement of live baseball and helps fans better connect with the action on the field.

Additionally, ARound offers advanced statistics and historical data visualization for players and teams, giving fans a deeper understanding of player performance and game strategy. The live game analysis feature allows fans to follow the action in real-time and gain insights into the decisions made by players and coaches, providing a whole new perspective on the game.

Since its launch, ARound has garnered positive feedback from fans and has expanded to other stadiums, including SoFi Stadium, Rocket Mortgage Fieldhouse, and Kauffman Stadium. This technology opens up new possibilities for a new generation of sports fans who are always connected to their phones, offering them a fresh and engaging way to experience live sports.

If you’re heading to Target Field for one of the remaining home games, be sure to download ARound from your smartphone’s app store and immerse yourself in a whole new way of enjoying the game. And if you’ve already tried ARound, we want to hear from you – has it enhanced your game-day experience? Let us know!