Introduction to Augmented Reality in Racing
The world of racing has just gotten a complete lot more exciting, due to a brand new partnership between WWT (WorldWide Technology) and forwARdgame, an AR gaming company from Germany. Together, they’ve created an progressive racing experience app called RaceAR, which uses augmented reality to bring the joys of racing right into your real-world surroundings.
What is RaceAR?
RaceAR is an app that superimposes a race track anywhere in the true world using your smartphone. But that is not all – it also leverages IoT devices placed across the physical race track to deliver real-time race automotive telemetry to mobile devices. This signifies that users can get a very immersive experience, with real-time data and updates on the race. The app also incorporates gaming points, allowing users to compete on their very own or with other fans watching the race.
How it Works
To learn more about how RaceAR works and the way it was deployed at WWT Raceway in Illinois, you may take a look at a behind-the-scenes video. This video gives an in depth have a look at the technology behind the app and the way it’s changing the racing experience.
The Future of Fan Experience
The development of 5G technology and the advancement of mixed reality (XR) are opening up latest possibilities for interactive user experiences. While RaceAR is an exciting development for racing fans, it’s just the start. The application of AR running on top of WWT’s Converged Edge Platform has a wide selection of potential use cases across various industries.
Evolving Entertainment
Professional sporting events have come a great distance by way of entertainment, with a deal with providing a more dynamic and interesting experience for fans. The production quality of televised sports has also improved significantly, with the usage of useful graphics and mixed reality. However, the experience has largely remained a 2D affair – until now.
Augmented Reality in Sports
Technologies like augmented reality (AR) and virtual reality (VR) are revolutionizing the way in which organizations and types approach each sporting and fan experiences. For example, what if fans could watch their favorite NASCAR or Formula 1 race with real-time diagnostics and interact with the situation of race cars on their very own screen? What if they may compete with other fans around the globe and watch all of it unfold live with their very own eyes? Augmented reality makes all this possible.
Gamification and User Experience
To learn more concerning the technology behind RaceAR, in addition to the opposite features WWT is constructing and the gamification elements for added user experience, you may dive deeper into the story.
Conclusion
The partnership between WWT and forwARdgame is just the start of an exciting latest era in racing and fan experience. With the facility of augmented reality, the chances are countless, and we will expect to see many more progressive developments on the earth of sports and entertainment. As technology continues to evolve, we will sit up for much more immersive and interesting experiences that bring fans closer to the motion.
